EKO Κύπρου | Μία Ducati #SouKleineiToMati
EKO Smile App, since its launch, offered various rewards to its users and EKO Cyprus launched many competitions offering the lucky winners a lot of big prizes. One of the competitions gave the opportunity the one lucky user to win a Ducati Multistrada,
We promoted the competition via TV and Digital Channels and after the competition was finished, our PR Department, organized an event to celebrate and deliver the gift to the lucky winner. Despite the difficulties that the Covid Pandemic brought, we managed to organize a huge event, following all precautionary measures to ensure everyone's safety. More than 200 people attended the event and the post publicity was huge.
Competition: Μία Ducati #SouKleineiToMati
The campaign consisted of TV, Radio, Print, Digital Communication & PR activation.
Silver Award for Best Lead Generation Campaign for Safe Rider Seminars - Cyprus Digital Awards 2021.
Silver Award for Best Use of Video for Performance Purposes for Ducati Product Sales Campaign - Cyprus Digital Awards 2021.