Hellenic Bank | #ToKalokairiTheleiKarta

Hellenic Bank launched a Cards Campaign during the Summer of 2021. The main message was the Summer competition. The consumers had the chance to be one of the 100 lucky winners who could claim €500 each, by using the cards for their transactions. 

The campaign contained a number of elements such as content production, TVC creation, media planning, digital content and campaigning.